Episode 18: “Generating B2B Leads with Thought Leadership” with Michelle Calcote King

Marketer and entrepreneur Michelle Calcote King joins us for podcast episode 14 and shows us how B2B companies can use thought leadership to bring in qualified leads.

Michelle is the principal and president of Reputation Ink, B2B professional services marketing and public relations agency.


Celebrating its 10th year in business this year, Reputation Ink serves corporate law firms, architecture, engineering and construction (AEC) firms and a range of B2B companies, providing thought leadership-driven marketing strategies.

Michelle is the host of Spill the Ink, a podcast on law firm thought leadership and brand visibility.

Episode 17: “The Power of Reinvention” with Kathi Sharpe-Ross

Founder/CEO/President of THE SHARPE ALLIANCE, Australian Kathi Sharpe-Ross has made L.A. home and brings over 25+ years of industry experience to a diverse client base.

Based on her 30+ years of experience reinventing businesses and brands, Sharpe-Ross recently authored a book – RE:INVENT YOUR LIFE! WHAT ARE YOU WAITING FOR?, launched a podcast – THE POWER OF REINVENTION and hosts the weekly RE:INVENTION Virtual Chats series.

Check out the book, podcast, and community at https://www.thereinventionexchange.com/

Learn about her agency at https://www.sharpealliance.com/

THE SHARPE ALLIANCE is an integrated business & brand building, marketing and promotion company that specializes in sponsorships, strategic alliances, social media, branded entertainment and partnership campaigns.

Episode 16: “Travel & Type” with Jeff Mendelson

The Create With Us team welcomes Jeff Mendelson, host of “The One Big Tip” Podcast, to share about his entrepreneurial journey, his digital marketing company, and his podcast. For more from Jeff, visit jeffmendelson.com!

Episode 15: “Get Micro Famous” with Matt Johnson

Matt Johnson is a marketing agency founder, podcaster, and musician. Matt runs a podcast launch & production agency based in San Diego, an international team that helps business coaches, consultants and thought leaders use done-for-you podcasting to attract an audience, build influence & become MicroFamous.

In this episode, we’ll learn how podcasting is a great way to grow way to generate leads and authority within your industry.

He’s got an informative walk-through video of how he gets strategic introductions and referrals through podcasting. https://getmicrofamous.com/intro/

Matt started this agency because podcasting turned him from a “random marketing guy” to an industry insider, influencer and speaker in less than 18 months.

Episode 14: “Reach the Right People” with Todd Giannattasio

Brett and Jeff welcome Todd Giannattasio, a veteran marketing expert, to talk about his proven systems to grow brands, generate leads, and increase sales in our constantly evolving, digital world. For more from Todd, head over to https://thegrowthsuite.com/free!

Episode 13: “Take a Stand” with Lori Sussle Bonanni

The CWU crew welcome Lori Sussie Bonanni to the show today to discuss how she helps businesses by building and growing their reputations. Lori is the founder of ELSSUS, a multi-disciplined communication consulting firm. Head to elssus.com to find out more!

Episode 12: “Telling Stories” with Steve Werner

In this episode of the podcast, Jeff and Brett talk with Steve Werner, “The Story Expert” to talk about his entrepreneurial journey to help entrepreneurs, influencers, and coaches grow their business by showing them how they can stop competing on price and start attracting affluent clients through events, presentations, and public speaking.

Episode 11: “Start with a Spark” with Lori Moonen

Our hosts Brett and Jeff sit down with good friend of the show Lori Moonen to talk about entrepreneurship, Lori’s advertising and public relations agency Creative Spark Marketing, and her passion for helping others succeed and grow their businesses.

Episode 10: “Getting Technical” with Paul May

In episode 10 of the podcast, Jeff and Brett talk with Paul May of Grand Technology Solutions about business mentality and the ongoing mission of empowering clients to reach new levels of efficiency and comfort with technology. To learn more, visit https://www.grandtechconnect.com!

Episode 09: “The Power of Digital Marketing” with Ronnie Soud

Today, Brett and Jeff welcome in good friend of the show Ronnie Soud to talk about increasing website traffic, streamlining sales processes, and growing revenue by capitalizing on the power of digital marketing. To learn more about Ronnie and Soud Marketing, head over to SoudMarketing.com!